About Me

From Copywriter to Full-Funnel Marketer

My path started in economics, then turned into freelance writing in 2019. Years spent writing landing pages, blog posts, and email campaigns for SaaS and travel brands taught me that words move a business forward only when there's a strategy behind them.

Today I handle marketing end-to-end: search and social strategy, email and CRM campaigns, content and design production, and the reporting that shows what's actually working. I still write every word myself. I just don't stop there anymore.

So, Why Work With Me?

01 · Reach - Search & Search Engine Marketing (SEO & SEM)

Before an ad ever runs, I map search intent: what people type when they're ready to buy, not just browse. Then I build the on-page structure and paid campaigns that put a brand in front of them first.

02 · Engage - Content & Social

Content, without a rotation of five interchangeable stock photos. I write and design the posts, and set the publishing rhythm, that make a brand recognizable scroll after scroll.

Tools: Canva, Buffer, Hootsuite

03 · Convert - Email & CRM

Most leads don't buy on the first email. I build the sequences, the segmentation, and the CRM workflows that keep following up long after everyone else has given up.

Tools: Mailchimp, HubSpot

04 · Grow - Analytics & Reporting

A campaign is only as good as its receipts. I track what's converting, cut what's dead weight, and turn the dashboard into a report worth reading.

Tools: Google Analytics

My Core Values

Collaboration & community

Partnering with other like-minded entrepreneurs and marketers and serving a community of people that want to thrive in their work

Self-development

Always working on becoming a better writer, business owner, spouse, friend, sister, daughter, and human

Family & friends

Spending mindful and meaningful time with those I love the most, regardless of the distance between us and busy lives we lead

Spending time intentionally

Giving up living on autopilot, and only doing things because I know they help me or those I care about move forward

Flexible lifestyle

Maintaining a healthy balance between work and leisure and being able to move my schedule around whenever I need to

Giving back

Volunteering my time, skills, and resources to give back and make a difference in the community

Ready to get started?

I can’t wait to work with you. If you’re still on the fence, you might want to check out my previous work. Thanks for being here!

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